Continuum is WHCA/WiCAL’s semiannual magazine, which addresses current issues and concerns in the long-term care community.
Continuum contains legislative updates and information pertaining to the top products and service suppliers serving Wisconsin providers. As such, Continuum has a very broad scope and reaches a wide array of different people, businesses, and professionals; Continuum is read by all of the leaders in Wisconsin’s skilled nursing and therapy center provider community, most assisted living providers, hospital discharge planners, as well as state and federal legislators, regulators and policymakers.
Each issue of Continuum is also uploaded to WHCA/WiCAL’s Scribd page. Scribd is the world’s largest online library, connecting users to publications through their computers, tablets, phones, and everything in between. Scribd expands Continuum‘s viewership immensely and virtually immortalizes the issue and its advertisement, with respect to its paper counterpart. Scribd has the ability to greatly increase the reach of your business.
With the Fall issue of Continuum just around the corner, it’s time to start thinking about advertising space and getting your business/brand in the hands of our readers. Premium advertising positions and editorial placement are now available and are awarded on a first-come, first-served basis. Extend your business’ reach to the most prevalent and influential people in the long-term care community.
Continuum’s content and articles will be aimed specifically at the manager and department heads of recipient’s facilities. Recipients are responsible for specifying, recommending and approving purchases on behalf of their facilities. Make sure they know about your company! This is the way to guarantee connecting and communicating with the assisted living and skilled nursing and therapy center provider community.